Today, many businesses are going green. One area of business that is easy to overlook when growing green is your business cards. Many companies and governments around the world are addressing the most important issue of our time: GLOBAL WARMING. In the process of incorporating and making a conscious effort to go green, companies forget the small and basic ways how they can contribute towards this cause. Business cards create a lot of paper waste but are essential to advertising your business. Therefore, we have eco-friendly cards.
Role of Business Cards
A professional card plays an essential role to communicate the nature of business of the corporation. An entrepreneur can create a positive and everlasting impact on the minds of the customers. A business or an entrepreneur can play with colors, patterns, images, fonts and other elements to create an everlasting impression. Unique designing of the cards distinguish the cards from other competitors’ cards.
Why Eco-Friendly Cards?
A marketer can design an eco-friendly professional card which is without health hazards. These cards also leave a deeper visual impact on the minds of the viewers. It is therefore necessary that the designer and printer accord utmost importance while working on business cards. In today’s age and time, when the entire world is concerned about environmental issues, opting for eco-friendly cards is a worthwhile idea for business enterprises. Businesses today can make a big difference to the cause of environmental preservation by switching over to commercial green printing. Entrusting the printing of business cards to an eco-friendly printer will be certainly appreciated by all clients, associates and companies.
Commercial green printing is capable of producing durable, appealing and professional-looking business cards that are very safe for the environment. There is no reason to avoid green print when green printing has grown with technology and is now recognized as an acceptable printing solution the world over. Green printing is affordable is capable of superior printing quality. By printing your business cards in an eco-friendly manner, you will be able to enhance your brand equity while showing parallel support to the green movement.
Is it Eco-Friendly Expensive?
Traditionally many have considered eco-friendly printing as costly, but it is no longer true. Today green printer providers offer competitive prices that are comparable with conventional printers. As far as quality is concerned, eco-friendly printing delivers excellent results.. The soy or vegetable inks offer several bright, vibrant and appealing colors. Eco-friendly printing providers use only paper with high post-consumer recycled content, whitened without chlorine or any chlorine compounds. They make it a point to use only Soy inks because Soy inks are not only more environment-friendly than petroleum-based inks, but they also create a sharper, brighter image.
One can always get cards made from a local printing store or even order them online. The average cost for having printed eco-friendly cards begins at about $40 for 500 cards. On the contrary, making your own cards is inexpensive and a great option. To make an eco-friendly business card, you will need to buy recycled paper. You have a choice of colors as recycled paper is easily available in several colors.
With the help of suitable software on your computer, you can create a business card in the desired pattern. You can make use of any available colors, pictures and fonts. If you cannot get vegetable based ink, you can use ordinary ink for printing on the eco-friendly recycled paper.
Eco-friendly cards also have a few disadvantages. There are not glossy and water-proof like the other business cards. Printing on both sides of an eco-friendly card can also cost a lot of money.
It is advisable to order or prepare as many cards that are actually required. This way, you can save a lot of paper as well as ink. This trivial gesture of yours can help in protecting the environment. Having a eco-friendly business card is a great way to be different from others, as well as protect the environment. With an eco-friendly card, you can create a distinguishable identity and also ‘Go Green’!